Life Design Catalyst Facilitator Training

Monday, December 14 to Thursday, December 17, 2020

Drury Inn and Suites – Burlington, North Carolina

Drury Inn and Suites, Burlington, NC


As an educator, how are you showing up for your students? And how are you preparing them for an unpredictable future?

Let’s start with a list of statements that may best describe your work situation:

  • I need to find ways to integrate academic/success coaching for my job and/or in my unit.
  • I want to find purpose and meaning for my life and/or for the lives of my students.
  • I don’t know how to motivate my students.
  • I’ve been charged with finding ways to increase retention and graduation rates.
  • I need to figure out how I can help more students with less resources.

If at least one of these statements resonates with you, then you DEFINITELY need to attend this Facilitator Training! Over four days you will:

  • Learn content-based and performance-based individual and group coaching techniques that can be used in a variety of settings.
  • Be provided with the necessary tools to help students (and others) embrace the 3 Rules for Success: (1) Know Yourself, (2) Serve Profoundly, and (3) Find Your Right Pond.
  • Engage in deep, reflective activities that answers: Who am I? (Purpose), Why do I matter? (Meaning), What am I here to do? (Mission), and Where do I want to go? (Vision).
  • Offer a step-by-step process to show how Life Design Catalyst work motivates students to create plans for college and for life.
  • Understand how we use assessments in our courses and of the program to measure student and institutional success, as well as to improve the curriculum.
  • Discover and learn how to incorporate the Life Design Catalyst Program into your setting, being that it is the only student success initiative in the country that integrates ALL the following to enhance the experience for first-year students:
    • academic advising (registration/scheduling/degree planning)
    • academic/life coaching
    • personal growth and development
    • career exploration and development
    • contemplative practices
    • holistic health/well-being
    • developing the entrepreneurial spirit

You will leave the Facilitator Training with:

  • New and exciting way to holistically change the lives of your students.
  • Strategies to help students realize their personal and professional dreams.
  • An understanding of the importance of living with purpose and passion.
  • The awareness of defining a problem to solve and why it matters – and connect it to potential educational, experiential, employable, and entrepreneurial endeavors.
  • A commitment to becoming your best self for yourself, your team, and your organization.

How effective is the program? Clink on this file – snapshot of life design catalyst program, 8-29-19 – to read how the Life Design Catalyst Program has increased retention and graduation rates – especially for minority students – AND its impact on the lives of students, from the students’ perspective.

As a Trained Facilitator, you’ll learn the tools to develop individual and group coaching programs on your campus (and on your own), deliver life planning and personal development workshops, and create a number of different events to empower people to optimize their lives to become their best selves and serve something bigger than themselves to make the world a better place.

Join us on this journey to empower our young people to create lives that matter!

Registration Information

$549 for new participants, $299 for returning coaches/facilitators

The Life Design Catalyst Facilitator Training is $549 ($299 for previously trained coaches/facilitators), which includes our facilitator training guide, all materials, writing journal, lunch on all four days, LDC Facilitator t-shirt, certificate of completion, and deep reflection, conversations, and connections with like-minded souls. In addition, participants who complete the training will have private access to web site with training materials as well as opportunities to attend monthly Zoom chats.

SPECIAL OFFER FOR FIRST-TIME TRAINEES: If you are a new registrant, come with at least one other colleague/friend and we’ll reduce the registration price by $50 for EACH person! (Note: This discount does not apply to previously trained facilitators/coaches and the $299 rate.) To secure this special rate, please register no later than November 11, 2020.  Registration fees will increase to $699 per person if you register after the November 11th deadline.

The training will be limited to 40 participants, so make sure to register right away! Registrations are accepted on a first come, first served basis. Once your registration form is submitted and full payment is made, you will receive a confirmation email. Space is not confirmed until full registration payment is received. Registration is non-refundable, but can be transferred to another individual.

Registration Process

Training Schedule and Content

Daily sessions start at 8:30am and end no later than 4:30pm.

Table of Contents – COMING SOON!

Note: For returning participants, we’ll be introducing several new activities at this training, especially in developing and connecting entrepreneurial thinking to future opportunities.

Hotel and Travel Information

Hotel Registration: Click on this link: (Reservations may also be made by calling 1-800-325-0720 and refer to your group number 2407412.  Please make your reservations by Wednesday, November 11, 2020 to receive your group rate.)

Hotel: Training will be held at the Drury Inn and Suites, Burlington (click here for directions to hotel). Please make your reservations by Wednesday, November 11, 2020 to receive your group rate. Reservations made after this date will be subject to prevailing rate and availability. Reservations can be made via online link or by calling 1-800-325-0720 and refer to your group number 2407414. The discounted room rate is $105 per night plus tax; you must make your own hotel reservation. The rate includes:

  • Free Hot Breakfast – Start every day with make-your-own Belgian waffles, scrambled eggs, sausage, fresh fruit, oatmeal, biscuits and gravy, KELSO+BROS® coffee and more. Free hot breakfast is served daily from 6–9:30 a.m. on weekdays and 7–10 a.m. on weekends.
  • Free 5:30 Kickback® – Join us from 5:30–7 p.m. every evening to enjoy free hot food and cold beverages at our 5:30 Kickback®. The hotel features a rotating menu of hot food, beer, wine, mixed drinks and soft drinks.
  • Free Wi-Fi Throughout the Hotel – Get the score, check your social networks or email family members from anywhere in the hotel.
  • Free Soft Drinks and Popcorn – Freshly popped popcorn and a refreshing beverage make a great snack! Stop by the lobby for free soft drinks and popcorn every afternoon starting at 3 pm.
  • On-Site Facilities – Take advantage of the business center, fitness center or pool while you’re away from home. Print your boarding pass, finish a presentation or check e-mail in our business centers.
  • Free Parking


The Hotel is conveniently located near two airports:

Should you require ground transportation, Lyft and Uber are available to/from both airports. Once at the hotel, a car is not necessary. There are an assortment of restaurants and shopping within walking distance.

Other Useful Information

Inclement Weather Policy

We will make every effort to hold the program but should weather prohibit us from doing so, we will make an announcement by 5 pm on Sunday, December 13, 2020. We will reschedule the training and apply all payments to the new dates. Should you not be available to attend during the rescheduled time, we will fully refund your registration fees.

Evaluations and Testimonials



  • In a culture where we are taught to find one thing we can do as a career and then “be successful,” this Training is do needed, so powerful, and so amazing. EVERYONE needs to do this training!” – Gywn Strickland, Academic Recovery, UNCG and Equestrian Services, Dreamweaver Stables
  • “The Life Design Catalyst Training is an enriching experience. It will open your eyes and mind to the possibilities for life and meaningful work. The practices and activities will help you find your why so you can set out on your way with purpose. You’ll obtain the tools to change your life and assist others to live a transcendent life.” – Brandon Ohr, Coordinator of Competitive Sports, UNCG
  • “I showed up to the workshop feeling like I was walking in a pitch black desert all alone. Leaving today, I feel like my spirit has been resurrected into the light. It’s incredible knowing I now have a tribe to stay connected with.” – Gennaro Ringley, Strength and Conditioning Coach
  • “I came here to learn how to work with my students more effectively. I wound up learning more about myself in the process and I’m forever changed!” – Jennifer Gatlin, Academic Advisor, University of Oklahoma
  • “The Life Design Catalyst Training Program was an emotional roller coaster in the absolute best way possible. I came away with renewed passion for my path. I am ready for what’s next and immensely grateful for this opportunity. I have (and my students soon will) benefited greatly!” – Jordan Bullington, Assistant Director, Passport Program Coordinator, University of North Carolina at Charlotte
  • “Personally and professionally this training has helped me solidify what my purpose is and how to make sure I am living every day with my purpose in mind.” – Catherine Iszard, Undergraduate Student, University of North Carolina at Greensboro (UNCG)
  • “This workshop will be a great addition to my toolbox. I can’t wait to guide my own students.” – Salli Hamilton, Assistant Dean for Student Success and Director of Advising, Shenandoah University (VA)
  • “The most meaningful professional development I have ever experienced in my twenty-plus years in higher education. This training cut to the core of how we can best help students find their purpose for attending college and inspiring them to define meaningful work in and beyond the classroom.” – Terri Rodriguez, Quinsigamond Community College, Worcester, MA
  • “I enjoyed the content, interaction, and people. It requires a lot of social interaction and self-reflection, and it can be mental draining. Still, it is enjoyable, stimulating, and worthwhile too. I would not change a thing! I appreciated the hands-on nature of the training and the opportunity to interact with Bill, Megan, and all of the participants. Stay at the hotel, eat with everyone else, watch the movies, and go to Cookout. The conversations outside of the “classroom” training are just as important. It was one of the best professional development experiences I have had.” – Dr. Todd Parks, Associate Professor and Coordinator of Academic Support Services and First-Year Programs, Piedmont Virginia Community College
  • “Great, scary, insightful, and revealing. I am so happy I came and met a bunch of like-minded people.” – Frank Benefield, Transition Coach, University of Tennessee-Knoxville
  • “The Life Design Catalyst Coach Training helped me refine, pull together, and become intentional about my meaningful work.” – Terry A Jones, Academic Advisor and Author
  • “These trainings are truly life-changing experiences if you allow them to be. Eat the apple, drink the kool-aid, and take small steps every day!” – Megan Delph, Assistant Director, Residence Life, UNCG
  • “This training has changed my life. It scares the crap out of me, but makes me feel alive, hopeful and reinvigorated. Even if some things have changed, it gives me the chance to be introspective and check the congruence of my purpose and how I’m living my life.” – Jana Fryman, Living Learning Communities Program Coordinator, Housing & Residence Life, George Mason University (VA)
  • “This work has ignited my own vision and passion by helping me clarify my own values and purpose. Helping students find their vision and passion is all the motivation they need to pursue their life dreams. – Denise Dufek, Faculty/Academic Coach, Bay de Noc College (MI)
  • “It’s been sooooooo wonderful to be here! Oh my goodness what a remarkable learning experience. Thank you so much for your guidance and energy. It’s contagious and I am thrilled to articulate my biggest dream!! My list of “I want to…” or “Someday I will…” kinds of items goes back YEARS and is LONG. In two short and super fun days you’ve provided a solid framework and space for me to sort out the tangled notions rolling around in my head, put them down on paper, and make sense of them. This is the first time I’ve left a workshop feeling not only that I want to take action and even know what that action is but that I CAN and I WILL. Like. Now. NOW. What will day three bring?! I can hardly wait! I’m eternally grateful!! I thank you. The world thanks you.” – Kara Danner, Living Learning Community Development Director, University Life, George Mason University (VA)
  • “The purpose and vision training program facilitated by Bill Johnson was one of the most fulfilling life design training programs I have ever attended. It is revolutionary and will transform higher education. The Life Design Training Program will catapult you into your destiny!” – Valerie Johnson, College Choir Conductor, Professor of Music, Bennett College (NC)
  • “If you are truly open and vulnerable, this workshop will revolutionize the way you think about life, education, and careers. You will discover not only what you’re called to do, but also inspire others to do the same.” – Remi Olagoke, Undergraduate Student, UNCG
  • “The purpose and vision navigator workshop should be REQUIRED for every person who works with students, especially on the high school and college level. Definitely should be required for student advisors and high school counselors. This training also benefits the participants personally in what we need to change in our lives.” – Pat Levitin, Assistant Director, Undergraduate Admissions and DCL Project, Enrollment Management, UNCG
  • “This was the most helpful training for my personal and professional self. I found my purpose and re-flamed my passions. Thank you Bill.” – Dale Hatcher, undergraduate student, UNCG
  • “A great training to not only give you resources to use with students but to also clarify your own life purpose.” – Barbara Boyette, Guilford College (NC)
  • “I cannot wait to bring this information back to campus rec. We are one of the largest employers of students on campus; we should be impacting these students! Training is not only on the job training, it needs to become all encompassing, including helping students get on their right path. Thank you so much for this opportunity, I cannot believe how ROCKED my world was in just 3 days.” – Alex Stanczak, Assistant Director, Outdoor Adventures, UNCG
  • “I’m not really “into” (or care for) activities about “role-playing” or “self-discovery,” as I feel it too threatening to share personal-type information. However, this workshop was presented/done in a way (non-structured, baby steps, and active) that it didn’t feel as a threatening to me. Also – don’t be afraid to do something for yourself…participate in this workshop.” – Joy Pettit, Central Wyoming College Gear-Up Wyoming Curriculum Coordinator
  • “Amazingly uplifting and enlightening, no matter what stage you are in this journey called life! You will take home tools to use immediately!” – Tami Shultz, Central Wyoming College Gear-Up Wyoming Project Director
  • “After this experience, I will never be the same. Feel empowered to own my truth and pursue it passionately.” – Eve Hudson, Shaw University (NC)
  • “I came to the training to get some strategies to better communicate with my students, but the skills learned will be very helpful in getting students more actively involved in the classroom and in our campus community. I plan to use several of the projects in multiple classes and may eventually develop a new course that would model this one. I enjoyed meeting so many like minds, getting great ideas, and feeling a sense of confirmation. Bill Johnson is great! This needs to be shared with faculty, youth workers, anyone who wants to help others figure out the why – or reaffirm it!” – Dr. Kim Q.B. Leathers, Director, The Honors College, Shaw University (NC)
  • “This training has given me the tools that I can use to make my vision effective. I would love to share the ups and downs of my journey with others.” – Anna Poteat, Undergraduate Geography Major, UNCG
  • “This workshop is a must. The purpose work done is applicable for all walks of life. Bill’s ability to connect with students is uncanny and he has definitely changed my life.” – Joe Dousharm, Undergraduate Interdisciplinary Studies Major, UNCG
  • “I really didn’t know what to expect from this training, but I am really glad that I was able to attend! I am looking forward to sharing these ideas with our first-generation/low-income students. I am excited to be able to help these students learn more about themselves and be able to make decisions about their future using their values, interests, and dreams!” – Cindy Lopez Johnson, University of Wisconsin-Oshkosh
  • “Not only has this training energized me to pursue my dreams and purpose, but it has also equipped me to better serve, motivate and inspire those that I encounter on a daily basis.” – Drenda Jackson, Academic Coach, Savannah State University
  • “This has been so valuable – the resources, information, energy, and the like-minded fellow travelers! Bill has put years of research, knowledge, practice, and experience into this program – and it works!” – Lori Ghosal, Career Identity Coach, North Carolina State University
  • “I am thankful for the training for myself, but also for what it has meant to my daughter and will mean in the future.” – Merit Wolff, Parent of UNCG Student

To answer questions or for additional information, please call us at 336-276-0089 or send us a note at We look forward to hearing from you!



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